If you don't want to execute the plugin on every Maven run you can define a profile for it. The following example only executes the plugin if you run Maven with a -Djibx=true
option.
<profiles> <profile> <id>jibx</id> <activation> <activeByDefault>false</activeByDefault> <property> <name>jibx</name> <value>true</value> </property> </activation> <build> <plugins> <plugin> <groupId>org.jibx</groupId> <artifactId>jibx-maven-plugin</artifactId> <version>1.3.3</version> <executions> <execution> <goals> <goal>bind</goal> </goals> </execution> </executions> </plugin> </plugins> </build> </profile> </profiles>